Creative partnerships

Campaign visuals are developed in collaboration with a leading graphic designer, to ensure they look s**t hot

Content Strategist

Further campign support

Design services for luxury, lifestyle and design-led brands seeking refined visual communication across digital, social and print platforms. Through graphic design, social-first content, web design and press materials, projects are developed with an editorial eye and a focus on clarity, consistency and brand storytelling. Based in London and working internationally, these services support brands across hospitality, travel, interiors, property and cultural sectors looking to strengthen their visual presence online and in print.

Graphic design

Graphic design created for luxury, lifestyle and design-led brands seeking visual clarity and refinement. From editorial layouts and brand collateral to campaign graphics and presentation materials, each project is approached with a considered aesthetic and a strong sense of visual story telling. The aim is to create polished visual assets that strengthen brand identity across websites, social media and printed materials.

  • =Logo refinements
  • =Typography systems
  • =Colour palette updates
  • =Brand guidelines
  • =Visual tone adjustments
  • =Website UI layouts
  • =Product page optimisation
  • =Iconography

Social First Content Design

Social-first content design tailored for modern brands that want to stand out across Instagram, LinkedIn and digital campaigns. From carousel layouts and story graphics to campaign visuals and branded templates, content is designed to feel visually compelling, cohesive and aligned with a contemporary digital presence. This approach helps brands maintain a consistent visual language while improving engagement across social platforms.

  • =Graphics
  • =Reels and TikTok text overlays
  • =Motion graphics for stories 
and ads
  • =Branded carousel layouts

Digital design

Digital design developed to support brands across websites, newsletters, presentations and online campaigns. Combining clean design with thoughtful layout and brand consistency, each asset is crafted to communicate ideas clearly while maintaining a refined visual identity across digital platforms. The focus is on creating digital assets that are visually strong, easy to navigate and aligned with the wider brand story.

  • =Pitch decks & presentations
  • =Whitepaper design
  • =Investor presentations
  • =infographics
  • =Digital slides
  • =Motion graphics

Web Design

Web design for brands seeking a sophisticated online presence that reflects their story, values and aesthetic. Inspired by the editorial structure of luxury publications and design-led platforms, websites are developed to feel visually polished, intuitive to navigate and structured for search visibility. Each website is designed to support brand growth while presenting services, stories and projects with clarity and impact.

  • =Creative web development
  • =Landing pages
  • =Wordpress
  • =Squarespace
  • =Figma
  • =Ecommerce

Print Design

Print design for brands who value the impact of beautifully produced physical materials. From brochures and lookbooks to magazines, event collateral and brand documents, each project is created with careful attention to layout, typography and finish. The result is printed material that feels elegant, considered and aligned with a premium brand identity.

  • =Packaging & products
  • =Editorial & publishing
  • =Large-Format Marketing
  • =Promotional materials
  • =Brand & identity assets
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Press kit

Press kit design created to help brands present their story clearly to editors, media contacts and collaborators. Combining refined layout with strategic storytelling, each press kit highlights key messages, brand information and visuals in a format that supports effective media outreach. These materials are particularly valuable for launches, events, partnerships and product announcements.

  • =Media kits
  • =Lookbooks
  • =Event press packs

Thoughtful design brings ideas to life. Through editorial thinking, visual clarity and strategic storytelling, each project is developed to elevate brand presence across digital, social and print platforms. Every element is created to feel considered, cohesive and aligned with the wider story of the brand.

Stop producing content; start producing culture.

Thoughtful strategy, culturally attuned storytelling and work with purpose, get in touch and let’s begin.

Get In Touch

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anna@annapaganelli.co.uk

© 2026 Anna Paganelli

anna@annapaganelli.co.uk